make: consistently use double quotes in error messages

Previously, some error messages used single quotes, very few used
backticks or parentheses, most already used double quotes.

While here, reword a few error messages to be clearer or more consistent
with related error messages.

make: use '"filename" line 123' for locations instead of 'filename:123'

The format 'filename:123' is commonly used for identifying a location in
a file. Text editors recognize it and allow quick navigation through it.
The previous format was specific to make and would have required custom
support in editors.

The new format was already used in stack traces, except for the first
line. Now all lines use the same format.

branches: 1.3.2;
make: warn about malformed patterns in ':M', ':N' and '.if make(...)'

These patterns shouldn't occur in practice, as their results are tricky
to predict. Generate a warning for now, and maybe an error later.

Reviewed by sjg@.

make(1): add test for make() function in conditions

make(1): add dummies for fine-grained tests, one per single feature

The test names have been derived from the current manual page.

All these tests are dummies right now, and the code from the existing
tests will be moved into the new tests step by step.

This is done to prevent modmisc, escape, varmod-edge and varmisc from
growing without any bounds, and to reduce the side-effects of one test
to the others.